
This marks the first professional sports partnership for the Oregon business
PORTLAND, Ore. (February 18, 2025) – The Portland Trail Blazers have announced a new partnership with Oregon-based 19 Acres, bringing Hard Brazilian Limeade to Moda Center and expanding the food and beverage experience for fans. As the exclusive Hard Brazilian Limeade partner of the Trail Blazers, the partnership will officially tip-off on February 20, when the team takes on the Los Angeles Lakers with a pregame sampling event in Dr. Jacks.
“We are excited to partner with 19 Acres to continue to elevate the food and beverage experience for guests at Moda Center, all while supporting local businesses rooted in Oregon,” said Kelsey Hough, Trail Blazers Director of Partnership Activation. “With over 40 years of farming in Oregon, we’re proud to serve as a launch pad for 19 Acres into the professional sports industry and bring their Hard Brazilian Limeade to Rip City.”
“We are super excited to partner with the Portland Trail Blazers,” said Kyle McLennan, co-founder and President of 19 Acres. “We have been looking for a partner to bring awareness to our brand and who better than the Blazers! Having our Tasting Room only 35 minutes from Moda Center we are hoping fans of the Trail Blazers will become fans of 19 Acres and come see all that we have to offer.”
19 Acres Hard Brazilian Limeade is a twist on the classic Brazilian Limeade beverage, bringing a crisp, alcoholic finish while giving fans a zesty, refreshing beverage made with real key limes. Refreshing and bold with tangy lime, it’s the perfect beverage to sip on while rooting on Oregon’s favorite basketball team.
Fans can get a taste of the Hard Brazilian Limeade by stopping at Dr. Jacks on February 20 pregame for sampling and on the concourse at various home games throughout the season. The Hard Brazilian Limeade will be available for purchase at the Just Walk Out storefronts and in premium spaces, including suites, Sphere, and Riverside Courtside Club.
Off the court, fans can also try 19 Acres’ limeade and ciders via annual community events this summer, including Pup City and the Trail Blazers Rip City United golf tournament. To learn more about 19 Acres and their Hard Brazilian Limeade fans can visit www.brazilianlimeade.com.