SEATTLE (January 5, 2026) – This month, Elysian Brewing is cracking open a new dimension of its iconic Space Dust universe to introduce Easy Dust IPA – a bold, non-alcohol addition to its flagship Space Dust Series that helped define modern hop culture. Rolling out nationwide in 12oz cans now, Easy Dust IPA marks a significant milestone in the expansion of Elysian’s N/A portfolio, offering a new option and alternative for consumers to enjoy.
Known for pushing boundaries and refusing to color inside the lines, Elysian brings the same mischievous spirit to Easy Dust IPA, offering an unmistakable bold hop character, bright citrus flavors, and signature Space Dust energy, at less than 0.5% ABV. The new brew’s multidimensional layers unfold with notes of vibrant grapefruit, subtle malt sweetness, and a whisper of pine, delivering a smooth ride on a dusty trail with refreshing drinkability. Easy Dust is a non-alcohol beer that drinks big, tastes intentional, and proves that dialing it back doesn’t mean dialing down the experience.
“Easy Dust is about keeping the fun intact while taking it easy,” says Veronica Sperry, Sr. Director of Marketing, National Craft Brands. “We wanted to create something that feels unmistakably Elysian and captures Space Dust’s bold, playful and intrepid spirit, while opening the door to new moments, new occasions and new drinkers.”
The launch of Easy Dust IPA builds on strong momentum and growth for Space Dust, which is the #4 IPA in the country and the Space Dust Series is up 9% in volume in 2025, well outperforming the craft category. The success of the Space Dust Series also led Elysian to become the #4 share-gaining brewery in the entire US in 2025 (Sources: Circana, Total US MULC, FY2025).
Born from the same experimental mindset that launched Space Dust as a taproom oddity back in 2012, Easy Dust carries forward Elysian’s legacy of innovation while meeting the growing demand for high-quality non-alcohol options. It’s a natural evolution for a brewery that has never been afraid to challenge expectations.
To find Easy Dust IPA or the Space Dust Series near you, please visit find.elysianbrewing.com.
